Service Marketing 2017School/Trainer:Appleton, Eau Claire, La Crosse, Madison, Wausau, Wisconsin, United States
Course format: Classroom
This course focuses on the competitive advantage a
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To gain an edge in service marketing, one must first build a strategy. That strategy must limit itself operationally and in scope or one ends up with service too diffused and ineffective. Customers can be classified in many ways, two obvious ways are the cost and convenience of serving a particular group. Good service meets or exceeds customers, expectations. A service provider can do a lo...
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