Small Business Marketing Training Courses and Workshops

Schools providing training courses, certificates, diplomas or degree programs of Small Business Marketing




Total 31 training courses and degree programs available around the world.

Small Business Marketing And Advertising

Course Format: Public Course / Instructor-Led / Open Enrollment
School/Trainer: South Mountain Community College
Training Center(s)/Venue(s): Phoenix, United States

Introduction to marketing and advertising strategies and methods including business image, target market analysis, and customer buying behavior profile. Analysis and selection of advertising/business promotion methods and timing. Methods of deciding product and market segment focus included. Design of an individual marketing and advertising/promotion plan. Prerequisites: None.

Marketing for Small Business

Course Format: Public Course / Instructor-Led / Open Enrollment
School/Trainer: Cosumnes River College
Training Center(s)/Venue(s): Sacramento, United States

This course emphasizes how a small business or non-profit organization can market its service or product to the consumer. The student will learn about ways to improve market mix, identify target markets, and develop a marketing plan.

Small Business Entrepreneurship

Course Format: Public Course / Instructor-Led / Open Enrollment
School/Trainer: Santa Clara University
Training Center(s)/Venue(s): Santa Clara, United States
  V

Evaluates venture ideas and the conversion of these ideas into viable ventures. Includes discussion of cases, lectures, and presentations by guest lecturers who have played a role in starting new enterprises (e.g., bankers, attorneys, and entrepreneurs). Develops a five-year business plan for a new enterprise. Knowledge of accounting/ finance must be sufficient to build viable financial statements.

Marketing for Small Business

Course Format: Public Course / Instructor-Led / Open Enrollment
School/Trainer: Red Deer College
Training Center(s)/Venue(s): Red Deer, Canada
  V

Effective marketing captures the attention of new clientele, identifies new opportunities, retains repeat customers and improves your bottom line. This course spans five evenings to allow you to develop a cohesive and impacting marketing plan that covers traditional advertising, social media, branding and much more. Learn how to get inside your customers&,#146, head and develop effective and simple ideas that will fit every marketing budget.

Small Business Marketing

Course Format: Public Course / Instructor-Led / Open Enrollment
School/Trainer: Holmesglen
Training Center(s)/Venue(s): Chadstone, Melbourne, Moorabbin, Waverley, Australia
  V

Learn ways to increase the exposure of your business and attract more customers than ever before. Revitalise your approach to marketing and learn some great strategies that are easy to implement and manage.

Students will: Be able to distinguish a valuable marketing strategy Discover how to fulfil the ‘What’s In It For Me?principle Understand how to focus on whom you are targeting Recognise how to get customers returning Identify how to sell benefits Demonstrate the fool-proof marketing technique on suspects/prospects/friends.

Small Business Marketing

Course Format: Public Course / Instructor-Led / Open Enrollment
School/Trainer: Red Rocks Community College
Training Center(s)/Venue(s): Arvada, Lakewood, United States

Provides a brief overview of the marketing functions applied to a small business. Topics include planning a marketing strategy, promoting a business, competitive analysis, and customers and prospects.

Entrepreneurship, Innovation and Small Business Marketing

Course Format: Public Course / Instructor-Led / Open Enrollment
School/Trainer: Middlesex University
Training Center(s)/Venue(s): London, United Kingdom
  V

Entrepreneurship is seen as involving two vital ingredients: innovation and creativity - but with that little extra push to achieve. This module is designed to foster entrepreneurial talent and encourage and develop entrepreneurial/ small business management skills through the review and application of theory and practice in the field. The diversity of entrepreneurship in today s dynamic commercial and social environments will be highlighted, incorporating the application of the latest E-marketing strategies. Students will be challenged to think and act entrepreneurially with the objective of being in a position to start their own business or being able to bring an entrepreneurial approach to existing organisations. It also aims to make them aware of opportunities in the market place and generate a can do mentality - one that empowers students and shows them that they can shape their own destinies.

Market the Small Business

Course Format: Online / Virtual Classroom / Webinar
School/Trainer: Drake Training
Training Center(s)/Venue(s): Adelaide, Brisbane, Canberra, Melbourne, Perth, Sydney, Australia
  V

In this unit, you will learn how to develop and implement marketing strategies, and to monitor and improve market performance. This unit is suitable for micro and small businesses or a department in a larger organisation.

Course Objectives
At the successful completion of this course, you should be able to:

Develop marketing strategies.
Determine a marketing mix for the business.
Implement marketing strategies.
Monitor and improve marketing performance.

Small Business Marketing

Course Format: Public Course / Instructor-Led / Open Enrollment
School/Trainer: Community College of Vermont
Training Center(s)/Venue(s): Bennington, Brattleboro, Middlebury, Montpelier, Morrisville, Newport, Rutland, Springfield, United States

An introduction to principles and techniques of marketing with specific applications to the small business: problems and solutions in marketing research, advertising, pricing, and selling. Topics include data collection and interpretation, choice and use of media, analyzing marketing mix and pricing in small business situations, and the principles and stages of the selling process.

Small Business Marketing

Course Format: Public Course / Instructor-Led / Open Enrollment
School/Trainer: City University London
Training Center(s)/Venue(s): London, United Kingdom
  V

The Marketing Strategies for the Small Business short course is ideally suited to business owners who wish to grow their business through better marketing. This Marketing Strategies for Small Business course covers the basics of marketing theory and methods, and focuses upon the practical application of marketing tools and techniques to the small business environment. Topics include market research principles; marketing strategies on a limited budget; on-line and off-line approaches to marketing and promotion; making the most of customer data and growing your business through relationship marketing.


Small Business Marketing and Advertising

Course Format: Public Course / Instructor-Led / Open Enrollment
School/Trainer: Glendale Community College
Training Center(s)/Venue(s): Glendale, United States

Course descriptions about Small Business Marketing and Advertising is available on request. Please contact Glendale Community College by submitting the training request form.

Entrepreneurship & Small Business

Course Format: Online / Virtual Classroom / Webinar
School/Trainer: Central Penn College
Training Center(s)/Venue(s): Summerdale, Harrisburg, Lancaster, Bethlehem, United States
  V

The Associate in Science degree in Entrepreneurship and Small Business prepares graduates for the competitive small business environment as America’s economy continues to be driven by the successful management of those running small businesses. This program is ideal for those students who have aspirations of opening their own business or eventually running a family business.

You Will Learn

This degree program will help students gain knowledge and background in marketing, finance, computer applications, accounting, sales and promotion, and management.
Plan, prepare and deliver written and oral reports and presentations
Plan, organize and execute a management-level assignment
Prepare a small business bank loan package
Understand elements of small business marketing including strategic planning, communication and customer relations

Internet Marketing For Small Business

Course Format: Public Course / Instructor-Led / Open Enrollment
School/Trainer: Phoenix College
Training Center(s)/Venue(s): Phoenix, United States
  V

Focuses on "e-Commerce"-doing business on the Internet and planning a web site. Topics include: how the Internet can help growth and success of business; examples of successful marketing on the Internet; availability of Internet services; necessary hardware and software for marketing on the Internet; determining products/services appropriate for Internet marketing; budget constraints and on-going operations of the Internet site. Prerequisites: None.

Marketing Communications: Building Stronger Customer Relationships

Course Format: Public Course / Instructor-Led / Open Enrollment
School/Trainer: UMSL Continuing Education
Training Center(s)/Venue(s): St. Louis, United States
  V

Improve your marketing communications with new and existing customers. In this course, you will learn the importance of customer relationship marketing and how to create an effective communications program that fits within your budget using tools such as advertising, direct marketing, Internet marketing, sales promotion, public relations, publicity, and personal selling. Plus, you will learn five ways to distinguish your business from the competition and five inexpensive ways to promote it. After completing this class, you can register to have marketing students in the College of Business Administration develop an integrated marketing communications plan for your company.

Small Business Management (Certificate)

Course Format: Public Course / Instructor-Led / Open Enrollment
School/Trainer: Australian Business Development Centre
Training Center(s)/Venue(s): Bendigo, Geelong, Hobart, Mt Gambier, Warrnambool, Australia
  V

BSBMKG401A Profile the market
BSBCUS401A Coordinate implementation of customer service
BSBRES401A Analyse and present research information
BSBSMB401A Establish legal and risk management requirement
BSBFIA402A Report on the financial activity
BSBMKG402B Analyse consumer behaviour for specific mark
BSBSMB402A Plan for small business finances
BSBSMB403A Market the small business
BSBSMB404A Undertake small business planning
BSBSMB405A Monitor and manage small business operations
BSBSMB406A Mange small business finances
BSBSMB408A Build and Maintain relationships with small business
BSBSMB408A Manage personal, family, cultural and business
BSBADM409A Coordinate business resources
BSBMKG413A Promote products and services
BSBCRT501A Originate and develop concepts

Small Business Marketing and Advertising

Course Format: Public Course / Instructor-Led / Open Enrollment
School/Trainer: Santa Ana College
Training Center(s)/Venue(s): Santa Ana, United States

Techniques for promoting a small business.
Includes preparation of advertisements,
customer research, media
selection, budgeting and scheduling, and
the evaluation of promotional effectiveness

Small Business Marketing

Course Format: Public Course / Instructor-Led / Open Enrollment
School/Trainer: Wodonga Institute of TAFE
Training Center(s)/Venue(s): Wodonga, Australia

Want to learn Small Business Marketing? Wodonga Institute of TAFE has such training program available, or provided Small Business Marketing training courses in the past. It may also provide you a customized or flexible training solution according to your specific requirement. Please click on the training course title to find the contact information and discuss your study plan with Wodonga Institute of TAFE's representative directly.

EMAIL MARKETING FOR YOUR SMALL BUSINESS

Course Format: Public Course / Instructor-Led / Open Enrollment
School/Trainer: CIT Solutions Pty Ltd.
Training Center(s)/Venue(s): Fyshwick, Reid, Dickson, Belconnen, Phillip, Hawker, Queanbeyan, Australia
  V

Whether you have a retail business, a family business or even a large business and are worrying about how to keep your customers coming back, this course could be the answer you are looking for. We all know that keeping a customer who has already purchased from you is easier than trying to find new customers. In this course we will teach you how to market your business using email autoresponders so that you can build a list of loyal customers who will keep buying from your business. Once you have set up your autoresponder you can leave it and let it do the work for you automatically to make the right web marketing and advertising decisions.

Entrepreneurial Marketing

Course Format: Public Course / Instructor-Led / Open Enrollment
School/Trainer: Lakehead University
Training Center(s)/Venue(s): Thunder Bay, Canada
  V

As part of the Certificate in Entrepreneurial Studies, this course introduces students to the nature and scope of marketing management with an emphasis on new venture marketing. The course will focus on concepts and techniques regarding market opportunity identification and the creation of viable marketing strategies, as the foundation for new venture planning. Course topics include; buyer behaviour, marketing research, market segmentation competitor analysis, marketing mix development, market and sales forecasting, and profitability analysis.

Entrepreneurship

Course Format: Online / Virtual Classroom / Webinar
School/Trainer: Conestoga College Continuing Education
Training Center(s)/Venue(s): Kitchener, Canada
  V

This subject has been developed to introduce students to the disposition, concepts and skills necessary to express their entrepreneurial spirit in the form of a business. An examination of an entrepreneur and entrepreneurship will be supplemented by an examination of the expression of entrepreneurism in the business world. Contemporary expressions of entrepreneurism and intrepreneurism, their contribution to the economy, their role in the changing workplace, and their role in global business will also be explored. Students will complete an entrepreneurial business plan in stages throughout the course.

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