Advertising Training Courses and Workshops

Schools providing training courses, certificates, diplomas or degree programs of AA, BA, B.Sc, MA, MBA in Advertising




Total 552 training courses and degree programs available around the world.

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eMarketing (Certificate)

Course Format: Online
School/Trainer: Temple University
Training Center(s)/Venue(s): Philadelphia, United States
  V

Come get a fundamental yet advanced introduction to eMarketing, including improving email promotions, analyzing your web site traffic, doing search engine optimization, and how to successfully employ online advertising. Relevant for any type of organization, including businesses, companies, non-profits, and government agencies. no eMarketing experience or expertise is necessary. If you are already at an advanced level, your instructors are experts and can provide the latest most advanced information and answer your toughest questions. This certificate program is made up of three, one-month courses: (1) Improving Email Promotions, (2) Boosting Your Web Site Traffic, (3) Online Advertising. You can also register for the courses individually.

Advertising Account Management

Course Format: Online
School/Trainer: Sessions College for Professional Design
Training Center(s)/Venue(s): Tempe, United States
  V

Dealing with advertising clients is a business. Do you understand how ads are sold and evaluated? In this course, you will learn how ad campaigns are typically managed in ad agencies, learning about the different stages in a campaign and the responsibilities of different stakeholders involved, from copywriters to designers, creative directors, and account managers.

Advertising Design

Course Format: Online
School/Trainer: Sessions College for Professional Design
Training Center(s)/Venue(s): Tempe, United States
  V

The Associate of Occupational Studies (AOS) in Advertising Design degree at Sessions College combines a thorough education in design with experience in concept development, copywriting, account management, and other ad industry practices. In the program, you&,#146,ll become a fluent designer, as you learn to create advertising and marketing messages that connect with consumers. We&,#146,ll equip you with the portfolio and skills to get ahead in advertising—or any other business context.

The Associate of Occupational Studies (AOS) in Advertising Design degree is a 2-year fully online program. Classes start in spring, summer, and fall. Credit transfer is welcome and part-time schedules are available.

Program requirements include 54 credits in art/design and 18 credits in general education. The program concludes with a design business course, capstone project, and final portfolio review to get you ready for employers.

Advertising and Promotional Strategies

Course Format: Online
School/Trainer: Ottawa University
Training Center(s)/Venue(s): Brookfield, Chandler, Jeffersonville, Kansas City, Louisville, Milwaukee, Ottawa, Phoenix, United States

Course concentrates on design and development of advertising and promotional strategies within the context of branding. The purpose is to create differentiation for organizations by trying to develop competitive advantage.

Advertising Strategies

Course Format: Online
School/Trainer: Ottawa University
Training Center(s)/Venue(s): Brookfield, Chandler, Jeffersonville, Kansas City, Louisville, Milwaukee, Ottawa, Phoenix, United States

Focuses on advertising from a managerial viewpoint. Includes administration, advertising research agency relationships, media selection, budget regulation and campaign planning.

Small Business Marketing And Advertising

Course Format: Classroom
School/Trainer: South Mountain Community College
Training Center(s)/Venue(s): Phoenix, United States
  V

Introduction to marketing and advertising strategies and methods including business image, target market analysis, and customer buying behavior profile. Analysis and selection of advertising/business promotion methods and timing. Methods of deciding product and market segment focus included. Design of an individual marketing and advertising/promotion plan. Prerequisites: None.

Advertising Design

Course Format: Classroom
School/Trainer: Texas Wesleyan University
Training Center(s)/Venue(s): Fort Worth, United States

Basic layout, concept, and art production, including portfolios and the structure of advertising agencies and design studios.

Advertising Campaigns

Course Format: Classroom
School/Trainer: Texas Wesleyan University
Training Center(s)/Venue(s): Fort Worth, United States

Advanced study of advertising, marketing, and communication theories. Course includes development of advertising plans for specific situations.

Broadcast Advertising

Course Format: Classroom
School/Trainer: Texas Wesleyan University
Training Center(s)/Venue(s): Fort Worth, United States

Principles, techniques and practices of advertising as applied to the broadcast media.

Internet Advertising

Course Format: Classroom
School/Trainer: Texas Wesleyan University
Training Center(s)/Venue(s): Fort Worth, United States

An examination of the techniques, visualization and production of advertising for the Internet.

Advertising Copywriting

Course Format: Classroom
School/Trainer: Texas Wesleyan University
Training Center(s)/Venue(s): Fort Worth, United States

Techniques of writing, visualization, and production of print and electronic media advertisements.

Advertising and Visual Communication

Course Format: Online
School/Trainer: Dallas Baptist University
Training Center(s)/Venue(s): Dallas, United States

An introduction to basic visual communication, vocabulary, and design including lettering, layout, illustration, graphic reproduction processes, rough art, finished art, camera ready, and computer art applied to specific design projects.

Advertising and Promotional Strategy

Course Format: Classroom
School/Trainer: The Naveen Jindal School of Management
Training Center(s)/Venue(s): Dallas, United States
  V

The process of formulating promotional strategy with particular emphasis on advertising and sales promotions. Topics include behavioral theories of communication, budgeting, media selection, scheduling of advertisements, measurement of advertising effectiveness, and management different types of sales promotions. Students analyze grocery scanner data to evaluate the effectiveness of promotions.

International Advertising

Course Format: Classroom
School/Trainer: The Naveen Jindal School of Management
Training Center(s)/Venue(s): Dallas, United States
  V

This course will aim at preparing the students to understand theoretical and practical aspects of international advertising within the context of global marketing communications. The basic principles of the course will include global versus local creative strategies and executions, international media opportunities, and global research methods. It will aim to equip the students with an understanding of the basic principles of advertising, including the various and differing cultural, economic and political factors that impact international marketing communications with a view to get employment in international advertising.

Advertising and Sales Promotion

Course Format: Classroom
School/Trainer: Mountain View College
Training Center(s)/Venue(s): Dallas, United States

Introduction to the advertising principles, practices, and multimedia of persuasive communication including buyer behavior, budgeting, and regulatory constraints. (3 Lec.)

Fashion Advertising

Course Format: Classroom
School/Trainer: El Centro College
Training Center(s)/Venue(s): Dallas, United States

General principles and practices of fashion advertising and consumer directed communication. A study of persuasive media approaches for public relations induced publicity and advertising produced sales promotions. (3 Lec.)

Advertising Campaigns

Course Format: Classroom
School/Trainer: SMU Meadows School of the Arts
Training Center(s)/Venue(s): Dallas, United States

Integrating the major advertising principles, students develop and present an advertising campaign, including research, creative strategy, media plan and presentation of the campaign to a client.

Advertising Account Planning

Course Format: Classroom
School/Trainer: SMU Meadows School of the Arts
Training Center(s)/Venue(s): Dallas, United States
  V

The research-based and consumer-centered approach to strategic development of advertising known as account planning is the focus of this course. Students will review both qualitative and quantitative research practices used in advertising, as well as the planning techniques used by account planners. Course activities will include the creation of strategic briefs, primary research among consumers, and reports that contribute to both creative and media elements of an advertising campaign.

International Advertising

Course Format: Classroom
School/Trainer: SMU Meadows School of the Arts
Training Center(s)/Venue(s): Dallas, United States

Students examine the principles, trends and impact of advertising in a global environment. The focus will be on how the cultural, political, economic, legal and social environments impact advertising decisions across global markets.

Advertising Account Management

Course Format: Classroom
School/Trainer: SMU Meadows School of the Arts
Training Center(s)/Venue(s): Dallas, United States
  V

This course will enable students to understand what makes advertising agency account managers, or account executives, successful. The personal and performance qualities that characterize successful account managers will be examined. Course work will include assigned reading, problem-solving exercises, lectures and discussions of advertising industry situations.

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